Hiring a Virtual Reality solution for your next function adds another realm to your business.
Allowing delegates to delve into another world through VR is an awe inspiring and innovative idea for fun events, marketing activations and exhibitions.
There is a lot to consider before hiring a VR solution, in order to make sure that your event is as successful as possible.
Here, we have compiled a list of top questions to consider before you hire Virtual Reality equipment:
Before deciding on a Virtual Reality solution, you must decide what you are hiring Virtual Reality equipment for.
Do you want to use Virtual Reality for a meeting, team building purposes or to showcase your business at an event? All of these factors contribute as to what equipment and content you will want to hire and create.
If you are using Virtual Reality for a meeting, you may want to consider using Mixed Reality tactics including holograms and physical objects alongside your content.
For events, you may also want to consider integrating differently interactive extras such as data gloves, haptic suits and more to showcase what your business does or sells.
One of the most important things to ask yourself before hiring Virtual Reality equipment and creating content is this - who exactly are YOU?
Knowing your brand/business and the product you are trying to sell is the best way to design content.
Virtual Reality HMDs are perfect to showcase a product that is difficult to transport to an event and potential buyers - or to reveal more information about products that you have present at an event.
If your business is an attraction or offers travel deals, Virtual Reality can be used to explore spaces that a user does not have to physically inhabit.
What emotions do you want to evoke from your Virtual Reality experience?
If you are a travel company there are a broad array of emotions you want to convey - you may want to use imagery and 360 degree video to evoke wonder and allow your audience to explore the destination, or you may want to evoke excitement and wonder with a trip deep sea diving or exploring the Amazon.
You may sell attractions - and want to evoke terror and thrill with a horror escape game your audience must take part in, or sit and enjoy a high-adrenaline rollercoaster.
Education may be the aim of your experience, to transport your students back to different point in history or showcase what it takes to work at your business.
How actively involved with your content do you want your audience to be?
You may want to create a realxing, tranquil experience in which your audience simply watch a Virtual Reality film or programme, or to walk around and explore without interacting with their environment.
Data gloves and Haptic suits are available to hire so as your audience are able to interact with the content you have designed. If you show your products in Virtual Reality, an audience member would be able to interact with it using data clothing as if it were really there.
Motion Sensor Seating allows all of this freedom, without your audience even having to move - making it perfect for confined areas and small event space.
How much space can you utilise at your event? This will determine what is possible with your Virtual Reality solution.
Some solutions need a variety of sensors positioned to create a 360 degree experience - and some do not. These sensors require a lot more space, but you can sacrifice the extra freedom to use less space.
A Motion Sensor chair works with gyroscope technology to allow 360 degree freedom without leaving a chair, but allows less freedom and immersion than Data Gloves or Data Suits.
How clued up is your audience on how VR works? An audience that isn't familiar with VR could provide limitations to your event.
You will need to teach an audience how to use the equipment that you provide - so you must make sure you understand it fully also.
It would also be advantageous to make this demonstrations as quick and easy as possible, so that you do not lose your audience's attention. This could prove a problem at an event, where your audience's attention must be grabbed quickly as they pass by.
This also extends to the content that you create - you do not want to create a game with hard and convoluted instructions that will take an extended amount of time to get to grips with.